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A worker packs a new year gift box with traditional pastries at a branch of Daoxiangcun, one of the best-known Chinese bakeries in Beijing, China, on Jan. 14, 2023. (AP) A worker packs a new year gift box with traditional pastries at a branch of Daoxiangcun, one of the best-known Chinese bakeries in Beijing, China, on Jan. 14, 2023. (AP)

A worker packs a new year gift box with traditional pastries at a branch of Daoxiangcun, one of the best-known Chinese bakeries in Beijing, China, on Jan. 14, 2023. (AP)

Kwasi Gyamfi Asiedu
By Kwasi Gyamfi Asiedu August 29, 2024

Viral video that appears to show Jordan Peterson disparaging Chinese food is altered

If Your Time is short

  • A video that appears to show Canadian psychologist Jordan Peterson making disparaging remarks about Chinese cuisine and promoting a herbal tablet book was altered.

  • The footage is from a July 25 interview with podcaster Joe Rogan and the pair did not talk about Chinese food.

A video of Canadian celebrity psychologist Jordan Peterson appears to show him making disparaging remarks about Chinese cuisine.

"I am not eating Chinese food again because they literally put rats in it," he seems to say in an Aug. 25 Facebook video. "I am talking like 25 pound rats, like they shouldn’t be alive at all and they are mixed into the chicken and given to you."

The Facebook video was flagged as part of Meta’s efforts to combat false news and misinformation on its News Feed. (Read more about our partnership with Meta, which owns Facebook, Threads, and Instagram.)

Peterson never said this. A close examination of the video shows that Peterson’s mouth movements don't match the words in the audio.

The footage of Peterson is from a July 25 interview on the Joe Rogan Experience podcast. The show’s transcript shows Peterson never discussed Chinese food or rats.

The voice-over is close to Peterson’s voice, but it did not match his natural speaking timbre heard in other interviews and speeches. The dubbed voice-over appears to have been produced using artificial intelligence: We used Parrot AI, a tool which includes an AI model of Peterson’s voice and other celebrities’, and it produced two similar voice-overs.

The Facebook video directed viewers to purchase a book promoting herbal tablets. The video’s rodent remarks reflect racist tropes about Asian cuisine.

Fact-checkers at LeadStories debunked a similar video from a different Facebook account claiming to show Peterson telling viewers not to eat certain foods including popcorn, crabs and pork. That video also promoted the same book about herbal tablets.

We found no evidence on Peterson’s website and social media accounts that he promotes a book on herbal tablets. We contacted Peterson for comment but received no reply. 

We rate the claim that this video shows Peterson making disparaging remarks about Chinese food  Pants on Fire!

Our Sources

Facebook video, Aug 25, 2024

YouTube, Joe Rogan Experience #2180 - Jordan Peterson, July 25, 2024

YouTube, Jordan Peterson debate on the gender pay gap, campus protests and postmodernism, Jan. 16, 2028

YouTube, Jordan Peterson: How To Deal With Depression, Feb. 25, 2018  

Vox, The long history of anti-Asian hate in America, explained, Mar 5, 2021

The Associated Press, Racism targets Asian food, business during COVID-19 pandemic, Dec. 20, 2020

LeadStories, Fact Check: Video Does NOT Show Authentic Jordan Peterson Promotion Of 'The Herbal Tablets' Book, Aug. 14, 2024

Jordan B. Peterson, accessed Aug. 27, 2024

Facebook, Dr Jordan B Peterson, accessed Aug. 28, 2024

Parrot AI, accessed Aug. 28, 2024

Parrot AI, accessed Aug. 28, 2024

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Viral video that appears to show Jordan Peterson disparaging Chinese food is altered

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